Hey, my name is Yan and I am grateful to share my work with you.

I believe true transformation begins with the right questions. The right systems. The right tools.

Everything I create is designed to elevate your thinking, deepen your relationships, and refine the way you navigate the world. My books and journals aren’t just collections of words—they are frameworks. Meticulously designed, psychology-backed, and elegantly crafted to help you step into your full potential.

Whether through the art of conversation, the discipline of self-reflection, or the mastery of personal presence, each product is an invitation to think deeper, live bolder, and engage more fully. I believe in substance over excess, in design that inspires action, and in the quiet power of a well-placed question.

My work is for those who seek not just answers, but clarity, growth, and an edge in every interaction.

This is not self-improvement for the sake of it. It’s self-mastery.

Welcome to a collection built for those who demand more—from themselves, their conversations, and their lives.

Our products are inspired by Maslow’s hierarchy of needs, focusing on three key aspects of life: relationships, routine, and lifestyle. We aim to create tools that help people evolve and live more fulfilling, balanced lives.

You can purchase any product directly from the website. Simply visit the product pages to learn more and place your order. We use Stripe to process our payments, which makes your purchase 100% secure and encrypted.

Each of our products is crafted with care, using high-quality materials, manufactured in trusted facilities around the globe. All books feature a premium design and are printed on pure white, high-quality paper.

Yes, every aspect of the process — from the concept and design to content creation and distribution — is done by me. I’m passionate about maintaining full creative control to ensure each product aligns with my vision and purpose. I partner with certified suppliers across the globe to ensure high quality and reliability for every product.

Yes. If your expectations are not met, feel free to reach out within 30 days of ordering and we will assist you accordingly. Contact customer service on support@yanholder.com.

If your product is damaged we will gladly send you a replacement. If it doesn't arrive within 30 business days from ordering, we will gladly send a new one. If any problems still persist, we will issue a full refund. Please contact us on support@yanholder.com.

We have fulfillment centers in North America, Europe and Australia. Our products ship within 6 to 21 business days. We offer a 30-day money-back guarantee and free replacements in case of damage or loss. Feel free to contact us on support@yanholder.com and we'll come back to you with details on your order's status. Most orders also come with tracking.

Not yet. At this stage the packaging is very basic - just a thick cardboard wrap. Durability and worldwide access are our top priorities at the moment, but we will definitely get creative with the packaging once we have the capacity.

For any queries or support, you can contact customer service on support@yanholder.com.